The wine headache: consumer perceptions, marketing, and pricing implications for non-sulfited wines
| dc.contributor.author | Appleby, Christopher, author | |
| dc.contributor.author | Costanigro, Marco, author | |
| dc.contributor.author | Thilmany-McFadden, Dawn, author | |
| dc.contributor.author | Colorado State University, Department of Agricultural and Resource Economics, publisher | |
| dc.date.accessioned | 2007-01-03T08:14:36Z | |
| dc.date.available | 2007-01-03T08:14:36Z | |
| dc.date.issued | 2012-12 | |
| dc.description.abstract | This report covers the following ke points for the wine industry: A considerable share of consumers believe that sulfites in wine cause headaches; Consumers reporting headaches after moderate wine consumption are particularly receptive to low-sulfite wine marketing assurances; Consumers are willing to pay a small premium for low-sulfite wines, but only if it does not com-promise quality levels. Marketing opportunities may be particularly attractive to smaller producers if they determine small batch production methods result in reduced wine spoilage risks. | |
| dc.format.medium | born digital | |
| dc.format.medium | reports | |
| dc.identifier.uri | http://hdl.handle.net/10217/69286 | |
| dc.language | English | |
| dc.language.iso | eng | |
| dc.publisher | Colorado State University. Libraries | |
| dc.relation.ispartof | Agricultural Marketing | |
| dc.relation.ispartof | Agricultural marketing report (Colorado State University. Dept. of Agricultural and Resource Economics), AMR 12-02 | |
| dc.rights | Copyright and other restrictions may apply. User is responsible for compliance with all applicable laws. For information about copyright law, please see https://libguides.colostate.edu/copyright. | |
| dc.subject | low-sulfite | |
| dc.subject | headaches | |
| dc.subject | sulfites | |
| dc.subject | wine consumption | |
| dc.subject | wine industry | |
| dc.title | The wine headache: consumer perceptions, marketing, and pricing implications for non-sulfited wines | |
| dc.type | Text |
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