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Anna Berman: capstone

dc.contributor.authorBerman, Anna, artist
dc.date.accessioned2019-05-08T20:24:02Z
dc.date.available2019-05-08T20:24:02Z
dc.date.issued2019
dc.descriptionColorado State University Art and Art History Department capstone project.
dc.descriptionCapstone contains the artist's statement, a list of works, and images of works.
dc.description.abstractThe artist's statement: As both a graphic artist and a printmaker, I strive to connect communication arts with fine arts. On the surface, these two mediums may seem vastly different, one heavily relying on computers and the other on chemical processes. However, they represent an evolution where printmaking introduces reproducibility and advertising to the fine arts world. This became the main idea behind graphic design. As an artist, I am fascinated by this relationship and how these two media are both compatible and contrasting. In my prints I create rich color and subtle texture, and then juxtapose those with the graphic lines of written word. I have learned to work abstractly with my prints, putting lines and shapes down and then reacting to those. This method has allowed me to constantly discover new compositions and challenges me to adapt to new challenges I encounter. I can then take what I have learned and be much more experimental with type and graphics. My work represents finding the most creative and unique solutions for different communication purposes. It is my job as a graphic designer to make each advertisement or company stand out. I use my printmaking background and interest in fine arts to make my graphics have a personal touch and differentiate them from other computerized designs. I apply this to my graphic design work by sketching and visually brainstorming with my client to create something that suits their business. This allows me to have a conversation with the client in my own visual language so that we are on the same page. It also involves making many versions of the final product and continually tweaking it, and not just jumping on the easiest solution. This brings a more personal touch to each design I create so that each client has a unique piece of art as well as an advertising agent.en_US
dc.format.mediumborn digital
dc.format.mediumStudent works
dc.identifier.urihttps://hdl.handle.net/10217/194918
dc.languageEnglishen_US
dc.language.isoengen_US
dc.publisherColorado State University. Librariesen_US
dc.relation.ispartofGraphic Design
dc.rightsCopyright and other restrictions may apply. User is responsible for compliance with all applicable laws. For information about copyright law, please see https://libguides.colostate.edu/copyright.
dc.subjectgraphic design
dc.titleAnna Berman: capstoneen_US
dc.typeImage
dcterms.rights.dplaThis Item is protected by copyright and/or related rights (https://rightsstatements.org/vocab/InC/1.0/). You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).
thesis.degree.disciplineArt and Art History
thesis.degree.grantorColorado State University
thesis.degree.levelUndergraduate
thesis.degree.nameCapstone

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