Barstool consequences: college students' risk perceptions when interacting with Barstool Sports' modeling of the college experience through Instagram
This study focuses on how college students engage with the various Instagram accounts run by Barstool Sports (e.g., @chicks, @barstoolsports, @5thyear, and college-affiliated Barstool Instagrams) and how engagement influences their perceptions of risk and risky behavior decision-making. Through this study, I review the literature surrounding Social Cognitive Theory (SCT) and risk communication. I also give an overview of Barstool Sports and how they present college students in the previously mentioned Instagram accounts. I looked to answer two research questions: RQ1: How does Barstool's affiliated ...
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