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Claims and frames: newspaper coverage of the human papillomavirus vaccine

dc.contributor.authorShenk, Caitlin, author
dc.contributor.authorTrumbo, Craig, advisor
dc.contributor.authorBroadfoot, Kirsten J., committee member
dc.contributor.authorO'Keefe, Garrett J., committee member
dc.date.accessioned2007-01-03T04:40:59Z
dc.date.available2007-01-03T04:40:59Z
dc.date.issued2010
dc.descriptionDepartment Head: Greg Luft.
dc.description.abstractHuman papillomavirus, or HPV, a common sexually transmitted infection, has been identified as a primary cause of cervical cancer. With the availability of HPV vaccines, accurate and understandable information about HPV and HPV vaccines will be essential to manage personal and public responses to HPV and vaccine risks. The media play a key role in providing the public with that information. This content analysis quantitatively explored media treatment of risk associated HPV and the HPV vaccine through the theoretical lenses of framing and claims-making. A coding schema was developed to identify and quantify recurring information, frames, and claims-makers in coverage. Overall, coverage addressed a breadth of background and risk information about HPV and the HPV vaccine, but lacked a depth of discussion that would better inform readers. Dominant frames emphasized moral judgments, positive benefits, preventative behaviors, episodic contexts, institutional responsibility, and ethical values. Claims-makers more commonly made claims about the HPV vaccine over HPV, and the types of claims-makers included for each were relatively consistent. Although the media are not explicitly tasked with educating people on all the facts and perspectives about HPV and HPV vaccination, it is important to recognize their influence on the health and risk information people receive. Media coverage of HPV and the HPV vaccine could better inform the public by including more detailed background and risk information and by emphasizing a broader range of frames and claims-makers to provide readers with a more comprehensive understanding of the scope and implications of these issues.
dc.format.mediummasters theses
dc.identifier2010_Spring_Shenk_Caitlin.pdf
dc.identifierETDF2010100002JRTC
dc.identifier.urihttp://hdl.handle.net/10217/38368
dc.languageEnglish
dc.language.isoeng
dc.publisherColorado State University. Libraries
dc.relation.ispartof2000-2019
dc.rightsCopyright and other restrictions may apply. User is responsible for compliance with all applicable laws. For information about copyright law, please see https://libguides.colostate.edu/copyright.
dc.titleClaims and frames: newspaper coverage of the human papillomavirus vaccine
dc.typeText
dcterms.rights.dplaThis Item is protected by copyright and/or related rights (https://rightsstatements.org/vocab/InC/1.0/). You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).
thesis.degree.disciplineJournalism and Technical Communication
thesis.degree.grantorColorado State University
thesis.degree.levelMasters
thesis.degree.nameMaster of Science (M.S.)

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