I see what you mean: visual and participatory climate change communication
Empowering people to think critically and engage with climate change is a challenging goal: forcing science and facts on people is not enough to change values that support more sustainable behaviors (Kubeck, 2011; Maibach, Roser-Renouf, & Leiserowitz, 2009). This thesis approaches understanding how non-expert audiences are interested in learning about climate change with a new perspective: by listening to these audiences researchers can develop climate change outreach strategies that resonate with the constructs that each audience identifies with (Fosnot, 1996; Kubeck, 2011). Science communication ...
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