Effect of message framing on environmental behavior, The
More and more, traditional research methodologies face limitations of increased non-response rates and lack of participation by a diversity of survey respondents. The influence of normative messages has also been examined, but prior studies indicate the need for further investigation regarding the impact visual stimuli has on environmental behavioral intentions. In this exploratory study I examine the influence of message framing on environmental behaviors within an exploratory study using social media as a method to collect data. Based on the results from 69 participants comparing two on-line ...
(For more, see "View full record.")