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    • Capstones - Department of Art and Art History
    • Graphic Design
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    Rachel Stern: capstone

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    http://hdl.handle.net/10217/180237
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    Capstone  (1.782Mb)
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    Abstract
    The artist's statement: Design is everywhere to the point that is has become a necessity in any project, company, or experience. Yet, so often I find that design is treated as an afterthought. When I approach design I see it as more than just a pretty logo or nice colors quickly thrown on top to make something appealing, for the purpose of design is so much more. Design creates emotion, makes a mark on the world, and most importantly it tells a story. These aspects is what create a relationship with the user and ultimately it creates a brand people can trust. We as humans care more about our ...
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    Artist(s)
    Stern, Rachel

    Date Issued
    2017
    Format
    born digital; Student works
    Collections
    • Graphic Design

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