Understanding college students' compulsive buying tendencies across shopping channels: psychological, affective, and social perspectives
The concept of compulsive buying is a repetitive behavior that affects many people negatively in terms of emotional and financial well being. The purpose of this study was to analyze compulsive buying among college students across multiple shopping channels. This study considered how various psychological, affective, and social consumer characteristics may influence the likelihood to engage in compulsive buying. The specific psychological characteristics that were analyzed in this study were self-perceived attractiveness and self-esteem. In terms of affective states, the general frequencies of ...
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