Ames, Melissa, editorMcDuffie, Kristi, editorUtah State University Press, publisher2023-03-302023-03-302023https://hdl.handle.net/10217/236389Includes bibliographical references and index.This volume analyzes the ways hashtags repurpose and reclaim societal narratives, carrying over into external spaces and are embodied by both participants and spectators alike. A diverse set of contributors from a range of disciplines utilize a variety of methodologies to interrogate trajectories and strategies of specific hashtag campaigns.--Provided by publisher.Introduction: redefining hashtag activism / Melissa Ames and Kristi McDuffie -- Networked intervention and the emergence of #BostonHelp / Megan McIntyre -- Sticky hashtags: the role of emotions and affect in hashtag activism / Salma Kalim -- Affecting digital activism: comparative study of tweets from the March For Our Lives rallies and Women's Marches / Melissa Ames and Kristi McDuffie -- #iLookLikeAnEngineer: women reclaiming STEM through hashtag activism / Holly M. Wells -- The ideograph and the #pussyhat: multimodal rhetorics of brevity in the Women's March / Sarah Riddick -- Imagi(ni)ng radicalism in the context of Indian student activism: the discursivity of hashtags and memes / Avishek Ray and Neha Gupta -- Wake up Mr. West: Kanye West, the Sunken Place, and the rhetoric of Black Twitter / Kyesha Jennings -- Lexa deserved better: how one character's death sparked a revolution and changed media representation for the LGBTQ+ community / Erin B. Waggoner -- Constructing digital diasporic spaces and reframing Black masculinity through Insecure's #LawrenceHive / Robert Barry Jr. -- Meme warfare and fake hashtag activism: 4chan's alt-right trolling culture / Jeffrey J. Hall -- A rhetoric of zaniness: trolling, the alt-right, and Pepe the Frog / Sean Milligan -- Who's the #FakeHistorian?: the rhetoric of #FakeHistory among conservative (counter)publics on Twitter / Anonymous -- Digital matters: Twitter reacts and hashtivist narratives / Gabriel I. Green and Morgan K. Johnson -- Conclusion: capturing a moving target: ethical research practices for hashtag activism / Elizabeth Buchanan, Rosemary Clark-Parsons, Stephanie Vie, William I. Wolff, and Kristi McDuffie.born digitalbooksengCopyright and other restrictions may apply. User is responsible for compliance with all applicable laws. For information about copyright law, please see https://libguides.colostate.edu/copyright.All rights reserved. User is responsible for compliance. Please contact University Press of Colorado at https://upcolorado.com/our-books/rights-and-permissions for use information.Hashtags (Metadata) -- Case studiesSocial media and society -- Case studiesSocial justice -- Case studiesSocial movements -- Case studiesTextAccess is limited to the Adams State University, Colorado State University, Colorado State University Pueblo, Community College of Denver, Fort Lewis College, Metropolitan State University of Denver, Regis University, University of Alaska Fairbanks, University of Colorado Boulder, University of Colorado Colorado Springs, University of Colorado Denver, University of Denver, University of Northern Colorado, University of Wyoming, Utah State University and Western Colorado University communities only.