Obtaining and managing reputation price premia in markets for experience goods: evidence from academic research on the wine market - Costanigro, Marco, author; Deselnicu, Oana, author; Colorado State University, Department of Agricultural and Resource Economics, publisher (Colorado State University. Libraries, 2009)
September 2009.
Keywords: Quality of products -- Public opinion; Consumers -- Decision making; Consumers' preferences; Consumer behavior; Prices -- Public opinion; Wine industry