Knoblauch, C. H., authorUtah State University Press, publisher2007-01-032007-01-032014http://hdl.handle.net/10217/88154Includes bibliographical references and index.In Discursive Ideologies, C.H. Knoblauch argues that European rhetorical theory comprises several distinct and fundamentally opposed traditions of discourse. Writing accessibly for the upper division student, Knoblauch resists the conventional narrative of a unified Western rhetorical tradition. He identifies deep ideological and epistemological differences that exist among strands of Western thought and that are based in divergent "grounds of meaningfulness." These conflicts underlie and influence current discourse about vital public issues.The Meaning of Meaning -- Magical Rhetoric -- Ontological Rhetoric -- Objectivist Rhetoric -- Expressivist Rhetoric -- Sociological Rhetoric -- Deconstructive Rhetoric -- Afterword: Critical Reflections.born digitalbooksengCopyright and other restrictions may apply. User is responsible for compliance with all applicable laws. For information about copyright law, please see https://libguides.colostate.edu/copyright.All rights reserved. User is responsible for compliance. Please contact University Press of Colorado at https://upcolorado.com/our-books/rights-and-permissions for use information.Rhetoric -- Political aspectsRhetoric -- PhilosophyTextAccess is limited to the Adams State University, Colorado State University, Colorado State University Pueblo, Community College of Denver, Fort Lewis College, Metropolitan State University Denver, Regis University, University of Alaska Fairbanks, University of Colorado Boulder, University of Colorado Colorado Springs, University of Colorado Denver, University of Denver, University of Northern Colorado, University of Wyoming, Utah State University and Western Colorado University communities only.