Agricultural Marketing
Permanent URI for this collectionhttps://hdl.handle.net/10217/100308
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Item Open Access A risk perception analysis of genetically modified foods based on stated preferences(Colorado State University. Libraries, 2004) Bugbee, Marcia, author; Loureiro, Maria L., author; Hine, Susan, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access A step-by-step guide on how to write a successful business plan. Part I. The basics of business planning(Colorado State University. Libraries, 2002) Umberger, Wendy, author; Hine, Susan, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access A step-by-step guide on how to write a successful business plan. Part II. Financial components of a successful business plan(Colorado State University. Libraries, 2002) Hine, Susan, author; Umberger, Wendy, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access A step-by-step guide on how to write a successful business plan. Part III. Analyzing your market(Colorado State University. Libraries, 2002) Umberger, Wendy, author; Hine, Susan, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access A step-by-step guide on how to write a successful business plan. Part IV. Market planning(Colorado State University. Libraries, 2002) Umberger, Wendy, author; Hine, Susan, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access An economic perspective on the USDA GIPSA Packers & Stockyards Act Rule change(Colorado State University. Libraries, 2010) Koontz, Stephen R., author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Buy local, buy fresh?: exploring local fresh produce consumer motivations and interests(Colorado State University. Libraries, 2007) Thilmany, Dawn D., author; Keeling-Bond, Jennifer, author; Bond, Craig, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Challenges to stimulating fresh potato consumption: a summary of market research(Colorado State University. Libraries, 2011) Huber, Chris, author; Keeling-Bond, Jennifer, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Colorado vegetable survey results: what we've learned from others(Colorado State University. Libraries, 2002) Hine, Susan, author; Umberger, Wendy, author; Meyer, Susan, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Colorado vegetables: processing plant feasibility study(Colorado State University. Libraries, 2002) Hine, Susan, author; Umberger, Wendy, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Colorado wine consumers: tapping interest in local wines(Colorado State University. Libraries, 2006) Wilson, Joshua, author; Thilmany, Dawn, author; Colorado State University, Department of Agricultural and Resource Economics, publisherThis study explores the unique characteristics of Colorado wine consumer segments and provides some insights to the types of varietals, production claims and marketing channels from which each segment shows distinct differences from other consumers.Item Open Access Colorado's agribusiness system: its contribution to the state economy in 1997(Colorado State University. Libraries, 2000) Hine, Susan E., author; Garner, Elizabeth, author; Hoag, Dana, author; Colorado State University, Department of Agricultural and Resource Economics, publisherThis paper describes economic contribution in four ways: employment, income, value added, and gross sales. Includes Executive summary.Item Open Access Community development and the profitability of value-added meat production and processing(Colorado State University. Libraries, 1999) Koontz, Stephen R., author; Hoag, Dana L., author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Consumer response to beef due to the December 2003 BSE incident in the U.S.(Colorado State University. Libraries, 2004) Thilmany, Dawn, author; Umberger, Wendy, author; Ziehl, Amanda, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Creating loyal customers through social responsibility: how do dairy consumers value issue-based initiatives?(Colorado State University. Libraries, 2012-08) Deselnicu, Oana, author; Costanigro, Marco, author; Thilmany-McFadden, Dawn, author; Colorado State University, Department of Agricultural and Resource Economics, publisherBusinesses commonly seek ways to increase their competitive advantage in the marketplace, and marketing strategies often include differentiation through brands, promotions, label information or placement in popular marketplaces. An increasing number of food companies are creating loyal customers through connecting to concerns buyers may have about the environment, food safety, community issues and other social issues. This fact sheet explores how the dairy industry could frame their company actions to best match the interests, perceptions and values of dairy consumers.Item Open Access Demand for Colorado-grown vegetables: what do Colorado consumers want?(Colorado State University. Libraries, 2002) Hine, Susan, author; Umberger, Wendy, author; Loureiro, Maria, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Developing values based distribution networks to enhance the prosperity of small and mid-size producers: a case study of Colorado homestead ranches(Colorado State University. Libraries, 2011) Gunter, Allison, author; Thilmany-McFadden, Dawn, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Developing values based distribution networks to enhance the prosperity of small and mid-size producers: a case study of High Plains Food Co-op(Colorado State University. Libraries, 2011) Gunter, Allison, author; Thilmany-McFadden, Dawn, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Developing values based distribution networks to enhance the prosperity of small and mid-size producers: a case study of La Montanita(Colorado State University. Libraries, 2011) Gunter, Allison, author; Thilmany-McFadden, Dawn, author; Colorado State University, Department of Agricultural and Resource Economics, publisherItem Open Access Direct marketing agricultural products to restaurants: the case of Colorado crop to cuisine(Colorado State University. Libraries, 2004) Pepinsky, Katy, author; Thilmany, Dawn, author; Colorado State University, Department of Agricultural and Resource Economics, publisher
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